With her stunning looks and frequently showcasing her sexy outfits, the girl with the account name Luong Nhu Phuong has built a considerable following. However, her Instagram channel had not achieved the impressive growth that was expected, to the point of being labeled a “flop”. The name Luong Nhu Phuong gradually became “cold”. Her social media platforms recorded a noticeable decline in engagement. Just on Instagram alone, each post on her page received only a few hundred to a thousand interactions.

This girl with a luxurious lifestyle has made a remarkable comeback.
Just when everyone thought she had “retreated” from the online world, Nhu Phuong made a surprising return, and this time, not as a hot girl, but as… a home chef! From a social media beauty suspected of being “one-dimensional” with no clear career direction, Luong Nhu Phuong has shown impressive change by transforming into a charming and professional “content creator” for cooking. After switching to cooking content, her videos have entered the trending list, attracting hundreds of thousands of views just three days after their launch.
Short videos showing the cooking process of this young girl in her cozy little kitchen have started to appear. The videos simply guide viewers on how to cook familiar family dishes like fried rice. However, thanks to the close-up filming style, the unscripted approach, and especially the natural charm of the chef in front of the camera, viewers have gradually become “addicted” to her content.



What sets Phuong’s channel apart from thousands of other cooking channels is her combination of eye-catching visuals and easy-to-understand, easy-to-follow content. Even with simple home-cooked dishes, Phuong presents the final product neatly, with harmonious colors, and the videos are always bright, helping viewers easily perceive the flavors through the screen, creating a strong viral effect.
It’s not hard to find positive comments under each video of Luong Nhu Phuong:
“The more I watch, the more I love it; the video is light yet incredibly engaging!”;
“I used to see her taking glamorous photos, now I’m addicted to watching her cook every evening.”;
Some netizens even refer to her as “the new national wife,” “the kitchen crush,”… titles that few would have thought would be associated with Luong Nhu Phuong.

Certainly, with her current growth momentum, Luong Nhu Phuong will not only stop at overcoming her “flop” phase but could also become one of the new icons of the Vietnamese food content creator scene in the near future.