Over time, the YouTube landscape has become increasingly competitive, and YouTubers themselves are struggling to find content that attracts viewers.
As a result, the Lookbook trend has emerged. Simply put, this is content typically created by beautiful female YouTubers. These girls continuously change and try on clothes live, aiming both to showcase new designs and to guide viewers on how to style outfits appropriately.
While the positive meaning is there, in reality, Lookbooks have increasingly become a platform for female YouTubers to show off their bodies.
Take the case of Seoah, a female YouTuber who has received a lot of attention recently. From being a relatively unknown name, Seoah has surprisingly seen a dramatic increase in metrics, views, and interactions. This is all thanks to her sultry style Lookbook videos.
Accordingly, Seoah does not hesitate to go live to change clothes in front of viewers. In fact, this hot girl seems unconcerned when some details of her body are exposed, creating moments that are more seductive than ever. This has led to numerous criticisms directed at the female YouTuber. Most people believe that this type of content does not convey any meaningful or positive message, aside from being a platform for Seoah to flaunt her body for views and interactions.
However, it seems that the female YouTuber is not too concerned about this. Evidence is that after the criticized clip, she continues to upload a series of similar videos, even more sultry than before. Consequently, the interactions and subscriptions on Seoah’s channel are skyrocketing, just as she intended.