With the goal of creating content on social media, creators always strive to find unique angles. However, the line between groundbreaking creativity and “overdoing it” is extremely thin. Recently, Lê Bống, one of the most famous TikTokers, has once again become the focal point of public opinion. Specifically, she posted a video documenting her home renovation process with a fashion style and actions that sparked much controversy.
The video quickly went viral, but along with hundreds of thousands of views came a wave of strong criticism. This is because, while filming scenes of supervising, constructing, and renovating the house, Lê Bống chose an outfit that many deemed completely inappropriate for the occasion.
She appeared on screen in office attire, with a loosely buttoned shirt that revealed glimpses of her underwear. Viewers raised a significant question: Is this creativity meant to highlight the content, or is it a gimmick aiming to attract attention at any cost?
In terms of content, home renovation videos are typically a topic that garners significant interest due to their personal nature, private lives, and the “transformation” of living spaces. Many other celebrities have shared this journey in a genuine and relatable manner. However, Lê Bống took a different approach.
She decided to combine the heavy, dusty work of renovation with an excessively glamorous and polished image. Instead of a simple t-shirt, jeans, or basic protective gear, Lê Bống appeared in bold outfits, even intentionally showing glimpses of her underwear unnecessarily in the working context. This stark contrast sparked a strong reaction from the online community.
Many viewers expressed disappointment and discomfort. They believe that dressing like this while cleaning, inspecting the construction, or even renovating the house is completely unrealistic and is solely aimed at garnering views in a cheap manner.
The most common comment among netizens is that she is trying too hard to “make a statement” or is “overdoing it.” The actions are seen as staged and lacking authenticity, diminishing the value of the content. Unfortunately, the original purpose of the video, which was to share the joy of home renovation, seems to have been completely overshadowed by the clothing factor. All attention and comments are focused on Lê Bống’s shirt, pants, or overall appearance.
The criticism that Lê Bống is facing serves as a reminder that, while initial attention may spike, in the long run, content lacking authenticity, subtlety, and contextual appropriateness will only lead to negative fame and erode audience trust. Today’s viewers demand more authenticity and respect. They may overlook a bit of exaggeration but will not easily accept actions deemed as “deliberately acting” or “overly trying to gain fame.”